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Curiosity Advertising

Account Executive

Account – Cincinnati, Ohio
Department Account
Employment Type Full-Time
Minimum Experience Mid-level

ACCOUNT EXECUTIVE 

Curious Requirements:

The Account Executive must be curious. You must think big thoughts and have the courage to break new ground and reinvent the definition of creativity and integration. You must be a good person who supports your supervisors and coworkers with empathy and honesty. You must believe in collaboration and positive confrontation for the sake of team and individual accountability. You must celebrate being a teacher and a mentor. You must be able to laugh with others and at yourself. You must comport yourself in a manner that engenders respect and promotes lasting relationships. You must have a big heart and a burning fire in your belly for storytelling. You must be indispensible. Above all, you must be willing to fail rather than settle for conformity.

Our goal is to create a creative culture and a company that is like no other. If this speaks to who you are and where you would like to grow your career, then please read on.

 Critical Skills/Traits:

To be a successful Account Executive at Curiosity, you must possess exceptional communication skills, both orally and in writing. You must also possess superior interpersonal skills and be able to create a rapport with people of all demographics. You must be polished, maintaining a professional, put-together demeanor. You have to be incredibly confident, ambitious and self-motivated. You should thrive when working independently.

You should be a keen listener. You should have strong organizational skills and the ability to multi-task and manage pressure situations. You need strong attention to detail and project documentation.

You must possess the ability to bring fresh thinking and curiosity to clients’ work to make them think about their brand in an entirely different way, and must have a passion for pushing the boundaries of knowledge gathering and testing new mediums to reach our targets. You must fit into a culture of self-motivation, quest for learning and team collaboration, while expressing a curiosity that pushes the boundaries on traditional thinking.

You will need the ability to manage communications for development initiatives, inclusive of digital advertising and traditional advertising. The position will require implementation and time management expertise for all project components. In addition, you will be responsible for building knowledge on existing and emerging communications tools and tactics, industry practices and trends, as well as becoming immersed in the clients’ business and category.

The Account Executive is responsible for maintaining key client relationships, the development and execution of client communications initiatives, oversight of general account service activities, and the ability to bring new thinking to strategic planning.

 #1 Priority: Develop current business relationships and ensure client satisfaction by acting as a liason between the client and agency staff to provide clear communication between the two.

Provide a plan and determine a target market for clients’ advertising campaign suited to clients’ needs and goals, after doing extensive research, based on information supplied by the client. Become thoroughly familiar with the clients’ product. Working with internal staff, start developing the overall creative concept that will be used to promote the product or service.

Implement client initiatives while gaining increased knowledge of and exposure to the planning and client-management side of the business. This involves drafting high-quality client materials and presentations, conducting a variety of media relations activities, and performing other outreach activities as described in the clients’ communications plan or scope of work.

As with all members of the Curiosity team, Account Executives are expected to follow the policies described in the Curiosity Employee Handbook, attend appropriate client and internal meetings, and conduct themselves in a professional manner at all times while working to instill a positive work environment at Curiosity.

Tasks will include the following:

Internal Relationships:

  • Liaising with, and acting as the link between, the client and advertising agency by maintaining regular contact with both, ensuring that communication flows effectively.
  • Proactively contribute ideas to projects.
  • Make recommendations re how to improve a project
  • Work with team to effectively complete scope of work that is top quality, but also within the terms of the contract
  • Attend classes or seminars as appropriate
  • Consistently demonstrate ability to successfully move into problem-solving mode whenever challenges or concerns arise
  • Work well with and demonstrate respect for colleagues at all levels and consistently contribute to a positive work environment
  • Demonstrate ability to work with traffic to help prioritize workload
  • Seek help from supervisor if overall workload exceeds regular work
  • Understand scope of work of the projects working on well enough to answer questions about the project posed by firm management or other colleagues
  • Presenting, alongside agency creatives, the campaign ideas and budget to the client
  • Be able to tag-team with a senior staff person as needed

External Relationships:

  • Build strong relationships with brand and marketing managers, by leading the communications planning process and development
  • Meet and liaison with clients to discuss and identify their advertising requirements
  • Sit in on new business meetings with senior staff and follow up with an internal memo of ideas that can be incorporated into the proposal
  • Participate in planning meetings with clients and contribute ideas to the overall strategy and ultimate client delivery
  • Demonstrate master pitching skills as well as ability to understand what type of media the client needs and ability to secure those outlets
  • Continue to hone client management and communications strategy skills
  • Demonstrate increased skills in client service arena by receiving positive feedback from client
  • Provide coaching/sound strategic advice to clients that results in these clients meeting their goals and advancing their issues
  • Represent Curiosity at industry or potential new business functions and begin cultivating contacts for Curiosity

Communication and Process:

  • Write error-free memos and other deliverables that can go to client with minimal revision
  • Screen and interview employee candidates
  • Draft major components of strategic communications plans that can be incorporated into client deliverable with minimal changes
  • Demonstrate outstanding copy editing and writing skills
  • Demonstrate outstanding judgment and flexibility and superior client service skills as demonstrated by frequent, unsolicited, positive feedback from client
  • Create and manage workplans that meet terms of contract
  • Write client/contact reports
  • Monitor the effectiveness of campaigns

Financial and Administrative:

  • Work with traffic manager to create project estimates
  • Monitor project costs on a weekly basis
  • Work with the Accounting Manager to make sure clients are billed on a timely basis
  • Submit expense reimbursement forms as appropriate

 Qualifications:

Must have a bachelor’s degree and a minimum of four years relevant experience, including web and interactive marketing, as well as social media campaigns. Must demonstrate outstanding writing and editing skills. Demonstrated public speaking skills are preferred. Candidate is a highly motivated self-starter who takes direction well, but also can also work independently, thrives on variety and can shift direction seamlessly. Although promotions are based on a variety of factors, in general, an individual will successfully serve as an account executive for a minimum of three years before being considered for promotion.

What is Curiosity?

Curiosity is a full-service strategic 360-degree advertising and communications agency with national scope and national clients. We are driving our clients’ growth by uncovering a rich understanding of how our target consumers interact, contribute to and share within the interactive space.

Curiosity provides clients with full-service communications solutions, including interactive and traditional campaign development. We are an agency filled with inquisitive, passionate, innovative marketers, designers, brand strategists, copywriters and programmers who give our clients a superior experience based on blending insights, energy, creativity and intuition to create unforgettable campaigns and client results.

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  • Location
    Cincinnati, Ohio
  • Department
    Account
  • Employment Type
    Full-Time
  • Minimum Experience
    Mid-level
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